Thato interviews Arno, the Dis-Chem Bedfordview store manager about their Million Comforts number 3 on the list of the top 10 stores during the one week of the Million Comforts Campaign for young school girls. Arno shared their creative strategy that they used at the Dis-Chem Bedfordview store to get their numbers up. The store decided to add one sanitary pad to every 2 pads that our customers bought, it was their special strategy to encourage customers.
07/14/2022
